Privacy Policy

Privacy Policy

Last updated: 29/05/2026

This Privacy Policy explains how Larq Ltd collects, uses and protects personal information when you visit our website, contact us, submit an enquiry or interact with our online services.

Our website address is: https://larq.uk

Who We Are

Larq Ltd is a specialist brand representation agency working across film and television product placement and screen representation.

For the purposes of data protection law, Larq Ltd is the data controller for personal information collected through this website and through direct enquiries.

If you have any questions about this Privacy Policy or how your personal information is handled, you can contact us at:

Larq Ltd
London, United Kingdom
Email: info@larq.uk

What Personal Information We Collect

We may collect and process the following types of personal information:

  • Name
  • Business name
  • Job title
  • Email address
  • Telephone number
  • Website or company details
  • Information you provide through contact forms or email enquiries
  • Information relating to your brand, production, project or business enquiry
  • IP address, browser type, device information and website usage data
  • Any other information you choose to send to us

We only collect information that is relevant to handling enquiries, providing our services, operating the website, maintaining security and communicating with clients, production contacts and prospective partners.

How We Collect Personal Information

We may collect personal information when you:

  • Visit our website
  • Complete a contact form
  • Send us an email
  • Request information about representation or production sourcing
  • Communicate with us by telephone, email or other business channels
  • Leave a comment on the website, if comments are enabled
  • Interact with embedded content or third-party website features
  • Use the website in a way that creates technical or analytics data

How We Use Your Personal Information

We may use personal information to:

  • Respond to enquiries
  • Assess whether Larq representation may be suitable for a brand
  • Respond to production sourcing requests
  • Provide information about our services
  • Manage client and production relationships
  • Deliver agreed services to retained partners
  • Prepare proposals, onboarding information and service communications
  • Maintain website security and performance
  • Detect spam, abuse or unauthorised access
  • Keep appropriate business and administrative records
  • Comply with legal, regulatory, tax or accounting obligations

We do not sell personal information.

Lawful Basis for Using Personal Information

We rely on one or more lawful bases when using personal information, depending on the purpose.

These may include:

  • Consent — where you have actively given permission.
  • Contract — where processing is necessary to provide services or take steps before entering into a contract.
  • Legitimate interests — where we have a business reason to process information, provided this does not override your rights and interests.
  • Legal obligation — where we need to keep or disclose information to comply with the law.

Our legitimate interests may include responding to business enquiries, maintaining professional relationships, managing production and brand communications, protecting the website and keeping appropriate business records.

Comments

If visitors leave comments on the site, we may collect the information shown in the comments form, along with the visitor’s IP address and browser user agent string to help detect spam.

An anonymised string created from your email address, also called a hash, may be provided to the Gravatar service to check whether you are using it. The Gravatar service Privacy Policy is available at: https://automattic.com/privacy/

After approval of a comment, your profile picture may be visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images that contain embedded location data, including EXIF GPS data.

Visitors to the website may be able to download and extract location data from images published on the website.

Contact Forms and Enquiries

When you submit a contact form or enquiry, we collect the information you provide so we can respond and deal with your request.

This may include your name, email address, telephone number, company name, brand details, production details or any message you send to us.

We use this information to respond to your enquiry, assess suitability, provide information about our services and keep appropriate business records.

Cookies

Cookies are small files placed on your device when you visit a website. They help websites work properly, remember preferences, improve performance and, where used, provide analytics information.

We may use cookies for:

  • Website functionality
  • Security and spam prevention
  • Remembering user preferences
  • Website performance and analytics
  • Login and administration functions

Where required by law, non-essential cookies will only be used with your consent.

If you leave a comment on our site, you may be able to opt in to saving your name, email address and website in cookies. These are for convenience so you do not have to fill in your details again when leaving another comment. These cookies may last for one year.

If you visit a login page, a temporary cookie may be set to determine whether your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When authorised users log in, cookies may be used to save login information and screen display choices. Login cookies usually last for two days, and screen options cookies may last for a year. If “Remember Me” is selected, the login may persist for two weeks. If the user logs out, login cookies are removed.

If an authorised user edits or publishes an article, an additional cookie may be saved in their browser. This cookie contains no personal data and simply indicates the post ID of the article edited. It expires after one day.

You can control or delete cookies through your browser settings. Please note that blocking some cookies may affect how the website works.

Analytics

We may use website analytics tools to understand how visitors use the website and to improve performance, content and usability.

Analytics information may include IP address, device type, browser type, pages visited, time spent on the site and general usage patterns.

Where analytics cookies or similar technologies are non-essential, they should only be used where appropriate consent has been obtained.

Embedded Content From Other Websites

Pages or articles on this website may include embedded content, such as videos, images, articles, maps or social media content.

Embedded content from other websites behaves in the same way as if you visited the other website directly.

These third-party websites may collect data about you, use cookies, embed additional tracking and monitor your interaction with that embedded content. This may include tracking your interaction if you have an account with that website and are logged in to it.

Who We Share Personal Information With

We may share personal information where necessary with:

  • Website hosting providers
  • Email and IT service providers
  • Website maintenance or security providers
  • Professional advisers, such as accountants, legal advisers or insurers
  • Payment, accounting or administrative service providers, where relevant
  • Production contacts, brand contacts or service providers where needed to deliver agreed services
  • Public authorities, regulators or law enforcement where required by law

If you request a password reset, your IP address may be included in the reset email.

We only share personal information where there is a valid business, technical or legal reason to do so.

Spam Detection and Security

Visitor comments, form submissions or other website activity may be checked through automated spam detection or website security services.

This is used to protect the website, prevent abuse and maintain security.

How Long We Retain Personal Information

We only keep personal information for as long as necessary for the purpose it was collected.

Typical retention periods may include:

  • Website enquiries: retained for as long as needed to respond and manage the enquiry
  • Client and supplier records: retained for the length of the business relationship and for a reasonable period afterwards
  • Contract, accounting and tax records: retained for the period required by law
  • Comments: retained indefinitely unless removed, so follow-up comments can be recognised and approved automatically
  • Registered user profiles, if any: retained while the account remains active

For users that register on our website, if any, we may store the personal information they provide in their user profile. Users can usually see, edit or delete their personal information at any time, except they may not be able to change their username. Website administrators can also see and edit that information.

Your Rights

Under UK data protection law, you may have rights over your personal information.

These may include the right to:

  • Request access to personal information we hold about you
  • Ask us to correct inaccurate or incomplete information
  • Ask us to delete your personal information
  • Ask us to restrict how we use your personal information
  • Object to certain uses of your personal information
  • Request transfer of your personal information, where applicable
  • Withdraw consent where we rely on consent

If you have an account on this site, have left comments or have contacted us, you can request an exported file of the personal data we hold about you, including information you have provided to us.

You can also request that we erase personal data we hold about you. This does not include information we are required to keep for administrative, legal, security, tax or accounting purposes.

To make a request, please contact us using the details above.

International Transfers

Some of the service providers we use may process information outside the United Kingdom.

Where personal information is transferred internationally, we will take steps designed to ensure appropriate safeguards are in place, where required by data protection law.

How We Protect Personal Information

We take reasonable steps to protect personal information from unauthorised access, loss, misuse, alteration or disclosure.

These steps may include access controls, secure systems, password protection, website security tools and limiting access to those who need the information for business purposes.

No website or online system can be guaranteed to be completely secure, but we aim to use appropriate safeguards for the nature of the information we hold.

Marketing Communications

We may contact business contacts about Larq services where there is a relevant business relationship, enquiry or legitimate interest.

Where required, we will obtain consent before sending marketing communications.

You can ask us to stop sending marketing communications at any time by contacting us.

Links to Other Websites

Our website may contain links to other websites.

We are not responsible for the privacy practices, content or security of other websites. You should read the privacy policy of any external website you visit.

Where Your Data Is Sent

Visitor comments may be checked through an automated spam detection service.

Website data may also be processed by hosting, security, analytics or technical service providers used to operate and protect the website.

Complaints

If you are unhappy with how we handle your personal information, please contact us first so we can try to resolve the issue.

You also have the right to complain to the Information Commissioner’s Office, the UK regulator for data protection matters.

Information Commissioner’s Office
Website: https://ico.org.uk
Telephone: 0303 123 1113

Changes to This Privacy Policy

We may update this Privacy Policy from time to time.

Any updates will be published on this page, with the updated date shown at the top of the policy.